Sr. Director of Marketing

About This Role

Drive global marketing strategy and execution for a partner firm, aligning initiatives with sales targets and managing the marketing budget. Lead and develop a marketing team, enhancing product visibility and market penetration to foster innovation and growth.

Responsibilities

• Direct U.S. OPT marketing to deliver annual sales and profit targets
• Develop and execute comprehensive marketing plans in partnership with cross-functional teams
• Collaborate with business leadership and product development to support product initiatives and launches
• Hire, manage, train and develop OPT marketing staff
• Manage department budget and compensation programs
• Build productive relationships across stakeholders, including customers and vendors
• Plan and manage promotional campaigns, trade show materials, sales meetings, and focus groups
• Identify market trends and opportunities to strengthen commercial performance
• Lead cross-functional teams to ensure clear and consistent messaging

Requirements

• Bachelor's degree
• 12+ years of progressive marketing and sales/sales management experience
• 5+ years personnel management experience
• Experience in capital equipment and consumables in the medical/surgical setting, particularly ophthalmology
• Strong direct sales 'downstream marketing' experience
• Exceptional marketing leadership, analytical, and decision-making skills
• Polished oral presentation and written communication skills
• Experienced in financial analysis and analysis tools (i.e., spreadsheets)
• Ability to work across functions, business sectors, and diverse markets
• Experience in product marketing, product development, and customer-facing roles

Qualifications

• Bachelor’s degree required; MBA preferred
• Minimum 12 years of progressive marketing and sales/sales management experience, preferably in the medical device industry; minimum 5 years personnel management experience

Nice to Have

• MBA
• Experience in the medical device industry

Benefits