Business Development Representative

About This Role

This role is responsible for driving business growth by generating leads, building relationships with referral sources, and managing a sales pipeline for autism care services. The Business Development Representative will identify and engage with pediatricians, school counselors, therapists, and other healthcare decision-makers to expand market share and improve access to ABA therapy.

Responsibilities

• Identify, pursue, and grow relationships with prospective referral sources (e.g., pediatricians, school counselors, therapists, daycare directors, nonprofit leaders)
• Conduct outbound outreach through in-person visits, networking, cold introductions, and field drop-ins
• Execute a consistent weekly prospecting plan to source new opportunities, support market share expansion, and build referral diversity
• Qualify and document lead potential, partner alignment, and readiness for engagement
• Log all outreach, visit notes, referrals, and contacts in Salesforce daily
• Maintain complete visibility into referral status, outcomes, and lead aging across accounts
• Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights
• Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization
• Execute outreach strategies that align with assigned territory goals, visit coverage expectations, and market penetration priorities
• Analyze referral patterns and territory performance to refine targeting efforts
• Partner with Regional Sales Managers to identify underperforming pockets and high-growth zones
• Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness
• Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent
• Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams
• Submit regular outreach reports, territory updates, and event summaries
• Participate in weekly sales calls, coaching check-ins, and training

Requirements

• Minimum 3 years of experience in field sales, outreach, or business development
• Demonstrated ability to generate leads, manage a sales pipeline, and meet performance expectations
• Strong communication, relationship-building, and organizational skills
• Salesforce or similar CRM experience

Qualifications

• High School diploma, bachelor's degree in business, healthcare, or a related field preferred
• Minimum 3 years of experience in field sales, outreach, or business development—preferably healthcare-related

Nice to Have

• Healthcare-related experience
• Bachelor's degree in business, healthcare, or a related field

Skills

* Required skills

Benefits