Media Manager

About This Role

This role involves developing and executing go-to-market field marketing plans to support growth initiatives. The Media Manager localizes and adapts global content to achieve sales demand and drives marcom strategy for a specific location or business unit.

Responsibilities

• Develop and execute go-to-market field marketing plans to support specific growth initiatives
• Localize and adapt global content and programs that achieve sales demand
• Drive marcom strategy for a location or business unit, including budget recommendations, roadmap planning and recommendations on content theme and vertical callouts
• Provide sales teams with marketing roadmaps and training on key initiatives, industry trends and partner solutions
• Gather feedback through multiple channels, including direct customer interaction
• Communicate feedback to appropriate marketing and business members
• Work with the Corporate Communications team and business leaders to increase visibility, education and awareness to key industry audiences through press releases, case studies, press briefings, featured stories, speaking opportunities and analyst

Requirements

• 5 to 8 years of related experience
• Advanced knowledge of business and marketing strategy, concepts tools and techniques, including promotions, direct mail, customer relations, and advertising
• Good communication skills
• Strong project management and organizational skills
• Ability to influence cross-functional teams/work groups

Qualifications

• Bachelor’s degree
• 5 to 8 years of related experience

Benefits