Marketing Specialist

About This Role

The Marketing Specialist will work with the Direct Mail Team and agency of record (AOR) to drive creative strategy, development, and execution of monthly Direct Mail marketing and Trigger campaigns, ensuring compliance and managing all creative assets.

Responsibilities

• Work with the Direct Mail Team and agency of record (AOR) on creative strategy, development, and execution of monthly Direct Mail marketing and Trigger campaigns
• Drive Direct Mail creative management review and approval cycles for Direct Mail assets and Direct Mail landing pages
• Work with our AOR and Compliance Team in the management of up to 60+ Direct Mail creative assets across product lines each month
• Work cross functionally with Web Services, Compliance Team & Product Marketing Managers in the development of monthly Direct Mail landing pages
• Monitor and update Direct Mail Creative Testing Roadmap for accuracy and plotting upcoming data and creative tests

Requirements

• BA/BS degree with 1-2 years’ experience in marketing
• OR 3-5 years marketing experience driving revenue and user growth in a high growth company
• Strong collaboration skills
• Ability to use data to make principle-based decisions

Qualifications

• BA/BS degree in marketing or equivalent experience
• 1-2 years’ experience in marketing or 3-5 years marketing experience driving revenue and user growth in a high growth company

Nice to Have

• Knowledge of Direct Mail processes and best practices
• Experience managing and building vendor relationships with an eye towards quality control and long-term partnerships

Skills

* Required skills