Marketing Manager

About This Role

The Marketing Manager will execute multi-channel marketing campaigns, content, and communications for MassChallenge programs, partnerships, and events. This role drives engagement and impact by blending creative storytelling with operational precision, reporting to the Senior Director of Marketing.

Responsibilities

• Partner closely with internal teams to gather inputs, content, and approvals across programs, partnerships, and events
• Manage project timelines and stakeholder communications to ensure clarity, accountability, and on-time delivery
• Coordinate with internal staff and external contractors to ensure high-quality execution and brand consistency
• Conduct final QA and proofreading of all marketing materials prior to publication or distribution
• Execute integrated campaigns across email, web, and social to promote programs, partnerships, and events
• Build and update assets in HubSpot and WordPress with precision and brand alignment
• Draft and publish content across newsletters, landing pages, and social channels
• Collect and curate founder, partner, and expert stories for marketing and PR use
• Support marketing deliverables for events and showcases (emails, signage, registration pages, printed materials)
• Track and summarize campaign, web, and social performance using HubSpot and Google Analytics

Requirements

• At least 3 years of hands-on marketing experience
• Strong stakeholder and vendor management experience
• Proven ability to manage multi-channel campaigns in a fast-paced environment
• Experience with HubSpot (email automation, forms, lists, workflows)
• Experience with WordPress (or similar CMS)
• Strong writing and editing skills, with a sharp eye for detail
• Proficiency in Canva or equivalent tools for quick-turn creative work
• Working knowledge of Google Analytics and HubSpot reporting dashboards
• Excellent organizational and project management skills

Qualifications

• At least 3 years of hands-on marketing experience

Nice to Have

• Startup, investor, accelerator, nonprofit, or agency experience
• Basic video editing or production coordination experience
• Familiarity with press release distribution and media monitoring tools
• Interest in startups, entrepreneurship, and emerging technology
• Familiarity with MassChallenge’s Challenge Areas or adjacent sectors
• Curiosity and comfort using generative AI to improve content and process quality

Skills

* Required skills

Benefits