Account Executive
Posted 1 month ago Expired
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Upload Your ResumeAbout This Role
As an Account Executive, you will drive growth for local businesses by selling multi-platform advertising solutions, including digital marketing and broadcast TV. This role involves developing custom strategies and managing client relationships to achieve measurable success.
Responsibilities
- Sell game-changing advertising solutions to local and regional businesses and advertising agencies
- Use the Scripps Sales Process (SSP) to craft tailored advertising strategies and deliver impressive ROI
- Sell television commercial airtime and digital marketing strategies to maximize exposure across various platforms
- Independently hunt down new opportunities, secure appointments, assess client needs, and close deals
- Negotiate to maximize revenue and deliver customized, winning solutions for clients
- Build deep relationships with clients, providing top-tier service and securing additional business through referrals
- Act as the primary contact for clients, managing media avail negotiations, campaign execution, and revenue collection
- Proactively manage the sales funnel using CRM systems, track key metrics, and hit sales goals
- Contribute ideas to campaigns by working directly with clients on stories, visuals, and assisting in production
- Maintain strong client connections through regular engagement
- Keep CRM updated, resolve media issues, track account info, and communicate with leadership
Requirements
- 2+ years of sales success
- Driven & Goal-Oriented
- Creative & Innovative
- Powerful Sales Skills (influencing, upselling, negotiating)
- Teamwork
- Data-Driven (research, translating data into marketing proposals)
- Outstanding Communication (speaking to groups, presenting)
- Organized & Efficient (time management, prioritization)
- Tech Savvy (Microsoft Office, Google Office, virtual communication platforms like Zoom, Skype, WebEx, MS Teams)
- Valid driver’s license, clean driving record, and proof of insurance
Qualifications
- BS/BA in a related field preferred
- 2+ years of sales success
Skills
* Required skills
Benefits
About The E.W. Scripps Company
The E.W. Scripps Company is a diversified media company focused on creating a better-informed world, operating local TV broadcasters, national news outlets, and entertainment brands.