Syndication Video Strategist

About This Role

Own the strategy, planning, and performance of video content for FinanceBuzz, focusing primarily on syndication platforms to maximize revenue from consumed video seconds. This role is highly hands-on, involving topic selection, scriptwriting, editing feedback, and overall optimization.

Responsibilities

• Own the strategy, planning, and performance of FinanceBuzz’s video content, with a primary focus on syndication platforms (especially MSN)
• Support video publishing and optimization for YouTube and social platforms
• Be directly involved in topic selection, scripting, editing feedback, thumbnail, and on-screen graphic optimization
• Analyze performance metrics and translate insights into actionable improvements
• Manage freelance contributors, assigning work, overseeing quality, and coordinating payments and budgets
• Plan and maintain the video content calendar
• Write, edit, and optimize video scripts
• Provide detailed feedback to video editors and designers
• Optimize thumbnails, titles, and on-screen graphics for engagement
• Oversee video production workflows for speed, quality, and consistency
• Conduct quality control on all video outputs
• Track and report on video performance metrics and revenue

Requirements

• Demonstrated experience driving video performance, engagement, and watch time, ideally in a revenue-focused environment
• Strong understanding of video syndication platforms (MSN preferred) and how they reward engagement
• Hands-on experience with scriptwriting, editing feedback, and video optimization
• Comfort managing freelancers, assigning work, and overseeing quality and deadlines
• Ability to analyze performance metrics and translate insights into actionable improvements
• Strong organizational skills and comfort juggling multiple projects at once
• Excellent written and verbal communication skills in a remote environment
• Willingness to experiment, test, and iterate quickly
• Openness to incorporating AI tools into scripting, ideation, and workflow optimization

Qualifications

• 3+ years in video strategy, video production, or performance-driven video roles within digital media, performance marketing, or content monetization. Personal finance experience or familiarity strongly preferred.

Skills

* Required skills