Senior Publisher Account Manager

Remote
Launch Potato Atlanta, GA $80,000 - $110,000
Full Time Senior Level 3+ years

Posted 1 month ago Expired

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About This Role

This role involves owning and expanding a direct response portfolio of publisher partners, leveraging industry expertise to maximize revenue, efficiency, and long-term partner value. The successful candidate will anticipate risks, uncover growth opportunities, and design optimization strategies for digital media campaigns.

Responsibilities

  • Own, optimize, and expand a portfolio of publisher/affiliate accounts by managing daily partner needs, driving long-term growth strategies, and proactively identifying new placements, integrations, and whitespace opportunities
  • Execute all campaign operations, including pacing, budgets, QA, creative testing, launches, and troubleshooting with 100% accuracy while using advanced judgment to prioritize issues and maintain performance stability
  • Analyze performance data across CTR, CPC, CPA, and ROAS to diagnose trends, forecast impact, and deliver clear, actionable recommendations that improve yield and partner outcomes
  • Drive revenue and margin expansion by scaling high-performing partners, upselling new opportunities, optimizing traffic quality, and influencing internal teams to unlock additional growth levers
  • Maintain clear, organized documentation and produce structured reporting that communicates insights, decisions, risks, and next steps to internal teams and external partners
  • Partner with media buying, analytics, creative, and product to resolve blockers, shape testing roadmaps, refine processes, and elevate partner performance through cross-team alignment
  • Lead recurring partner communications that build trust, address issues quickly, and deliver strategic insights that strengthen alignment and long-term retention

Requirements

  • Fully comfortable working Eastern Timezone hours and supporting ad-hoc partner or business needs outside standard hours when required
  • Experienced in managing a direct response portfolio of accounts for a mix of channel types like email, newsletter, listicle, co-reg, etc.
  • Demonstrated ability to interpret, diagnose, and act on performance data across KPIs (CTR, CPC, CPA, ROAS), including identifying trends, risks, and scalable opportunities
  • Advanced communication, negotiation, and upsell skills with the ability to influence both tactical decisions and strategic partner direction
  • Highly proactive, growth-minded, and organized, able to manage complex workflows while driving long-term outcomes

Qualifications

  • Minimum 3-5 years working directly with Publishers, Affiliates, and/or Advertisers in digital media, performance marketing, or lead generation, with ownership of partner relationships, revenue performance, and reporting.

Skills

Excel * Problem Solving * Communication * Looker * Negotiation * Influence *

* Required skills

Benefits

Competitive benefits

About Launch Potato

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.

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