Senior Account Manager, Publishers
Posted 1 month ago Expired
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Upload Your ResumeAbout This Role
Own and grow a high-impact portfolio of publisher partners by managing daily needs, driving long-term growth strategies, and proactively identifying new opportunities. This role involves anticipating risks, uncovering growth opportunities, designing optimization strategies, and influencing internal roadmaps.
Responsibilities
- Own, optimize, and expand a direct response portfolio of publisher/affiliate accounts.
- Manage daily partner needs, drive long-term growth strategies, and identify new placements/integrations.
- Execute all campaign operations including pacing, budgets, QA, creative testing, and launches.
- Analyze performance data (CTR, CPC, CPA, ROAS) to diagnose trends and deliver actionable recommendations.
- Drive revenue and margin expansion by scaling high-performing partners and upselling new opportunities.
- Maintain clear documentation and produce structured reporting for internal and external communication.
- Partner with media buying, analytics, creative, and product teams to resolve blockers and shape roadmaps.
- Lead recurring partner communications to build trust, address issues, and deliver strategic insights.
Requirements
- Fully comfortable working Eastern Timezone hours
- Experienced in managing a direct response portfolio across channel types (email, newsletter, listicle, co-reg)
- Demonstrated ability to interpret, diagnose, and act on performance data across KPIs (CTR, CPC, CPA, ROAS)
- Advanced communication, negotiation, and upsell skills with ability to influence tactical and strategic decisions
- Highly proactive, growth-minded, and organized, able to manage complex workflows
Qualifications
- Minimum 3-5 years working directly with Publishers, Affiliates, and/or Advertisers in digital media, performance marketing, or lead generation, with ownership of partner relationships, revenue performance, and reporting.
Skills
* Required skills
Benefits
About Launch Potato
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.