Digital Designer

About This Role

The Digital Designer will drive, innovate, and enhance the digital customer journey by working with website, email, and performance marketing teams to create digital experiences. This role focuses on product storytelling and presentation through a brand-right, digital-first lens, reporting to the Creative Director - Digital.

Responsibilities

• Produce best-in-class designs for digital channels including website, email, display ads, paid social, and loyalty.
• Create with versatility and continuously seek innovative ways to elevate consumer experience.
• Utilize insights and data to inform design decisions that drive user engagement and conversion.
• Collaborate with the Creative Director, agency partners, external resources, copy, and category partners to produce brand-relevant digital consumer experiences.
• Reflect and elevate the brand's DNA and standards through creative work.
• Deliver innovative creative tied to business goals, maximizing channel power to inspire, communicate, and drive action.

Requirements

• Outstanding portfolio showcasing best-in-class solutions with a high level of design excellence
• Command of core graphic design skills: typography, layout, color theory
• Understanding of e-commerce, email, social, and performance marketing channels
• Solid understanding of UX/UI and front-end development
• Strong visual, verbal and written communication skills
• Command of applied creative strategy, critical thinking and wireframe development
• Ability to handle multiple tasks and projects at any given time
• Command of Figma and Adobe Creative Suite

Qualifications

• BFA in graphic design, visual communications, or another relevant field
• At least 2 years in a digital design role

Nice to Have

• Passion for athletics and retail
• Connoisseur of current culture and design trends
• Modern creative mindset with understanding of tools like generative AI, motion graphics, social content
• Working knowledge of motion and video software (i.e. After Effects, Premiere)

Skills

* Required skills

Benefits