Membership Sales Manager

About This Role

The Membership Sales Manager at D1 Training Alliance is responsible for converting interest into new memberships by managing the lead funnel and building community relationships. This role focuses on lead response, scheduling assessments, maintaining show rates, and securing community partnerships.

Responsibilities

• Respond to all new leads immediately, with a goal of within 5–15 minutes, ensuring 7 days/week coverage via team rotation
• Qualify intent, set/confirm appointments, send reminders, and reschedule as needed for new and warm leads
• Maintain accurate tags, stages, and close reasons in the CRM and submit daily KPI snapshots
• Prospect and secure partner meetings, creating simple co-promotions and attending local events to capture leads
• Collaborate with coaches and the GM for conversions by providing strong notes before assessments and joining weekly pipeline reviews

Requirements

• 2–3 years of proven sales experience in a fitness-related business with a documented track record
• Demonstrated ability to persuade people to invest in themselves (consultative selling, goal anchoring, objection handling)
• Comfortable with high activity levels (phone/text/DM) and CRM discipline
• Clear, confident communicator—phone, text, and in person
• Ability to adapt quickly to changes in strategic marketing offers and market trends

Qualifications

• 2–3 years of proven sales experience with a documented track record in a fitness-related business (gym, studio, sports performance, membership model)

Nice to Have

• Experience in a membership or recurring-revenue environment
• Familiarity with CRM/gym platforms (e.g., GoHighLevel, Mindbody, Trainerize, GymSales)
• Background in athletics, coaching, or sports performance
• Certified strength coach (NSCA, NASM, ACSM, ACE, etc) for increased earning potential if coaching group classes and managing personal training clients

Skills

* Required skills

Benefits