Senior Marketing Manager

About This Role

Lead and build the marketing strategy for multiple video game titles, creating campaigns that generate long-term momentum and worldwide recognition for Acclaim Inc. This role involves developing go-to-market plans from announcement through launch and overseeing all marketing assets.

Responsibilities

• Lead and build marketing strategy and execution across multiple titles
• Build go-to-market plans from announcement through launch
• Oversee trailers, capture, key art, social, influencers, events, and platform assets
• Partner closely with developers, PR, production, and creative teams
• Track KPIs, measure performance, and adjust plans to maximize impact
• Elevate the Acclaim brand voice and support long term publishing goals

Requirements

• Strong knowledge of Marketing strategies, Campaign Management, and Brand Development
• Proficiency in Digital Marketing, Social Media Marketing, and Content Creation
• Experience in Market Research, Data Analysis, and Trend Analysis
• 3-5 years of video game marketing experience
• A track record of shipping successful campaigns
• Strong understanding of both innovative tactics and established marketing fundamentals
• Clear communication skills and cross functional leadership
• A proactive, self directed mindset
• Genuine passion for games and the players who love them
• Excellent communication, organizational, and project management skills

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field is preferred
• 3-5 years of video game marketing experience

Nice to Have

• Experience in the gaming or entertainment industry

Skills

* Required skills