Senior Marketer, Social & Community - My First Million

About This Role

This role involves expanding the audience and engagement of My First Million across various social media platforms, transforming video content into social-first assets, and fostering community interaction. The marketer will specialize in content creation, social performance, and community engagement to grow the brand and connect with entrepreneurs.

Responsibilities

• Identify compelling clips, cuts, quotes, and soundbites from video podcasts, live events, and interviews for social audiences
• Write engaging copy and create video clips for social media platforms
• Build and engage the YouTube Community through posts and polling
• Launch and grow the My First Million brand presence on LinkedIn
• Expand audience and engagement on Instagram and TikTok channels
• Collaborate with the editorial team to adapt content segments into social angles and stories
• Work directly with hosts and producers to create social-first programming
• Respond to comments and direct messages to build fan engagement
• Engage in relevant social conversations and build relationships with other creators and entrepreneurs
• Amplify super fans and community members to foster a strong community
• Capture content at HubSpot's INBOUND conference and other in-person events
• Convert community feedback and questions into new content ideas
• Track and analyze social media performance data to identify effective strategies
• Grow subscribers, engagement rates, and reach across YouTube, LinkedIn, Instagram, and TikTok
• Report on key metrics driving real audience growth

Requirements

• 7+ years experience in social & creator marketing and content production
• Fluent with tools like ChatGPT, Canva, Riverside, Descript, or CapCut
• Ability to capture and adapt tone of voice across different platforms (LinkedIn, TikTok, etc.)
• Understanding of content creation and editing that drives engagement
• Proven ability to grow social media audiences
• Familiarity with My First Million, All-In Pod, Acquired, Diary of a CEO, Gary Vee, Hormozi, Shaan’s 5 Tweet Tuesday, Inc., Entrepreneur
• Strong opinions about effective social media strategies
• Active on personal social channels with an engaged audience

Qualifications

• 7+ years doing social & creator marketing and content production

Skills

* Required skills

Benefits