Senior Manager, PR & Communications
Posted 2 weeks ago
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Upload Your ResumeAbout This Role
As Senior Manager, PR & Communications, you will lead media relations and partner-facing communications for Empathy, a company transforming how families navigate difficult life transitions. You will amplify Empathy’s voice across channels, strengthen relationships with key reporters, and elevate its position in tech and care innovation.
Responsibilities
- Develop and execute Empathy’s media relations strategy
- Cultivate relationships with journalists, editors, and producers across business, tech, trade, and lifestyle outlets
- Lead proactive and reactive press efforts
- Manage inbound media requests and secure high-impact coverage
- Collaborate with external Comms partners and manage PR pipeline and press materials
- Collaborate directly with clients and partners on joint PR efforts
- Support Empathy’s overarching storytelling by translating core narratives into media-facing opportunities
- Identify timely angles and trends that align with Empathy’s messaging
- Work hand-in-hand with product marketing, brand, and sales teams to align messaging
- Support alignment between global and U.S. communications priorities and maintain consistency across internal and external storytelling
Requirements
- 7+ years of experience in public relations, media relations, or communications
- Strong writing and editing skills
- Experience managing cross-company announcements and co-marketing PR with clients or external partners
- Proven track record of building relationships with media and securing impactful coverage across business, tech, and vertical outlets
- Strategic thinker with excellent organizational skills and the ability to manage multiple fast-moving workstreams
- Deep understanding of storytelling, positioning, and brand voice in a high-growth, mission-driven tech environment
- Comfortable working cross-functionally across marketing, design, and leadership teams
Qualifications
- 7+ years of experience in public relations, media relations, or communications, ideally across both agency and in-house roles
Nice to Have
- Familiarity with digital health, HR tech, insurtech, fintech, or the broader benefits ecosystem
Benefits
About Empathy
Empathy is transforming the way families navigate life’s most difficult times - from the loss of a loved one to other major life transitions. They combine technology with compassionate human care to provide clarity, comfort, and peace of mind.