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This role involves crafting compelling and culturally relevant content for various digital channels, connecting with a young audience, and driving business impact. The Senior Copywriter will help shape the brand's voice, focusing on meaningful financial progress for millions of members.
Responsibilities
- Collaborate with creatives to translate strong ideas into bold, breakthrough executions.
- Develop engaging content for email, homepage, in-app, and social media channels.
- Inspire the team with insights on reaching and engaging an 18-24 audience.
- Generate fresh ideas that scale the business through brand consideration and product awareness.
- Partner with marketing and agency teams to develop innovative campaigns.
- Set a high creative bar for the brand and deliver work that drives measurable outcomes.
- Scale ideas up or down to meet briefs, budgets, and business goals.
Requirements
- 4+ years of copywriting experience in-house and/or at an agency
- Portfolio demonstrating high-performing, concept-driven, and high-craft copywriting, including digital work
- Ability to self-edit with strong attention to detail and provide creative recommendations
- Proven knowledge of social media marketing practices, platform nuances, and short-form video
- Strong time management with the ability to prioritize multiple projects
- Excellent communication skills and the ability to present to peers and leaders
Qualifications
- Bachelors preferred.
- 4+ years of copywriting experience in-house and/or at an agency.
Nice to Have
- Experience with consumer finance
- Experience in a high-volume in-house studio
- Strong organizational acumen with the ability to navigate internal systems and structure
- Experience setting priorities, problem solving, multitasking, and working in a dynamic environment
- Demonstrated humility and alignment with values of hope, ownership, progress, and empathy
Benefits
Life Insurance
Dental benefits
Pre-tax accounts
Disability Insurance
401K with Company Matching
Medical benefits
Vision benefits
Sick time if required by law