Marketing Applied Scientist

About This Role

Join a team of Applied Scientists to tackle challenging business problems in marketing analytics and ad tech. Apply rigorous scientific methods and data analytics expertise to make a direct impact on global business performance.

Responsibilities

• Design and implement experimentation and causal inference methodology for Paid channel incrementality and optimization testing
• Build production-grade models on large-scale datasets to optimize marketing performance using advanced statistical modeling, machine learning, and optimization techniques
• Utilize models to address key growth challenges and provide insights on channel optimization, user value modeling, bidding optimization, and targeting optimization
• Collaborate with cross-functional teams to implement and deploy models and improve analytical solutions with data-driven recommendations
• Process large scale data using technologies like Spark, Hive, and Uber's proprietary machine learning platform
• Collaborate with marketing leadership, product, and engineering teams, and participate in project planning and prioritization meetings

Requirements

• Master's degree in Statistics, Operations Research, Math, or another quantitative field
• Relevant experience in machine learning, optimization and advanced analytics
• Expertise with Python
• Advanced SQL skills - comfortable working with very large data sets

Qualifications

• Master's degree in Statistics, Operations Research, Math, or another quantitative field.
• Relevant experience in machine learning, optimization and advanced analytics

Nice to Have

• Experience with big data using technologies like Hadoop, Hive, and Spark
• Previous experience in advertising tech (e.g. market response modeling, forecasting, attribution, targeting, 3rd party data integration, etc.)
• Great communication skills, organized, able to multitask, and be a great teammate
• Ability to balance attention to detail with swift execution
• Hunger and drive to learn complex topics

Skills

* Required skills

Benefits