Marketing Agent

About This Role

As a Marketing Agent, you will drive brand awareness and customer engagement through strategic marketing initiatives for products, helping to streamline communication strategies for businesses. You will develop and execute comprehensive marketing strategies, manage social media accounts, and collaborate with the sales team to align marketing efforts with sales objectives.

Responsibilities

• Develop and execute comprehensive marketing strategies to enhance brand visibility and engagement
• Manage social media accounts, creating and scheduling content to drive audience interaction and growth
• Conduct market research to identify trends and opportunities for product promotion
• Collaborate with the sales team to align marketing efforts with sales objectives and customer needs
• Analyze campaign performance metrics to refine strategies and report on outcomes to stakeholders
• Create and distribute engaging content for newsletters, blogs, and promotional materials

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field
• Strong written and verbal communication skills
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
• Familiarity with social media platforms and basic digital marketing concepts
• Ability to work collaboratively in a team environment
• Strong organizational skills and attention to detail
• Proven experience in a marketing role with a focus on digital marketing
• Strong understanding of social media platforms and online marketing trends
• Ability to analyze data and market research to drive decision-making

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field
• Proven experience in a marketing role with a focus on digital marketing

Skills

* Required skills