eContent Specialist

About This Role

Manage and optimize online product catalogs to boost visibility and conversions on e-retailer websites, while analyzing market dynamics and developing data-driven eContent strategies for client portfolios.

Responsibilities

• Managing and optimizing online product catalogs to increase visibility and conversions on e-retailers' website, category recommendations
• Analyse client brand positioning, category dynamics, and competitive landscape across Amazon and other US FMCG e-Retailers
• Define data-driven eContent strategies for client’s portfolio, tailored to multiple US based FMCG eRetailer platforms and aligned with the client’s brand identity and business goals
• Translate client input and brand guidelines into actionable content and optimization plans
• Participation and overseeing content production - translations, proofreading, checking if the content is correct and in line with the requirements of the particular eRetailer as well as properly optimized
• Ongoing research of e-Retailers functionalities, widgets, and features
• Editing / creating Product Detail Pages/ Brand Stores
• Being up to date with eCommerce trends
• Conduct client-facing, high quality presentations, able to convince a client to your recommendations
• Uploading and correcting the content, overseeing the PIM/DAM systems as needed

Requirements

• Proven experience in eCommerce, specifically in e-retailers, must on Amazon.com
• Good understanding of digital marketing concepts and best practices
• Experience optimizing visual and written content for e-retailer
• eCommerce experience in FMCG
• Good analytical and project management skills
• Team player with excellent communication skills
• Knowledge of SEO practices for eRetailers
• US English Native speaker or Advanced English Level - at least C1
• Experience with PIM/DAM systems, including asset organization, maintenance, and syndication
• Proven track record in optimizing product listings and driving visibility
• Strong Project Management skills that allow running client/projects independently

Nice to Have

• Hands-on experience with retail analytics tools (Profitero, Edge, DataHawk)
• Strong PM tools expertise to be able to manage complex client portfolios and parallel projects (e.g. ASANA or other)
• Familiarity with tools like: Commerce IQ, other AI based testing tools
• Exposure to content syndication tools (Salsify, Syndigo)
• Experience running content A/B tests or working with UX performance feedback
• Knowledge of US retailer requirements beyond Amazon (e.g., Walmart, Kroger, Target, Instacart)
• Familiarity with shopper behaviour research or zero-party data analysis
• Knowledge of Photoshop and Canva for basic design adjustments preferred

Skills

* Required skills

Benefits