Paid Media Manager

About This Role

This Paid Media Manager role is responsible for leading the strategy, innovation, and execution of paid media campaigns for a portfolio of client accounts. The manager will build client relationships, manage deliverables, and directly contribute to client marketing performance.

Responsibilities

• Develop strategy, innovation, and execute tactical plans for a portfolio of 3-5 Paid Media client accounts
• Hit client goals by planning, implementing, and auditing paid media campaigns aligned with KPIs and business objectives
• Independently lead account strategy for assigned clients and support larger clients as needed
• Execute campaigns in Paid Search and Social platforms including Google, Meta, LinkedIn, and TikTok
• Serve as the lead point of contact for all Paid Media matters for owned clients, leading calls and maintaining strong relationships
• Support channel innovation efforts, ensuring strategies follow best practices and using data for optimizations and testing
• Create, analyze, and present insightful and actionable Paid Media performance reports directly to clients
• Accurately communicate project timelines, manage expectations, and proactively update clients
• Collaborate with Creative Director and Design team on ad creation, testing plans, and creative strategy
• Understand clients’ industries, audiences, and goals while staying updated on industry changes and best practices

Requirements

• 3+ years of paid media agency experience
• Previous performance agency experience
• Experience managing both Paid Search and Social campaigns
• Comfortable with client-facing responsibilities and building rapport
• Ability to tie media wins to measurable business impact
• Prior experience taking full ownership of client accounts (strategy, execution, reporting, communication)

Qualifications

• Minimum of 3+ years of paid media agency experience, ideally 3-5 years. Prior performance agency experience is required.

Skills

* Required skills

Benefits