Martech Lead

About This Role

This MarTech Lead will provide strategic technical leadership and architectural guidance for client marketing technology ecosystems. The role focuses on advising, guiding, and unblocking teams, acting as the primary technical advisor and point of contact for MarTech strategy.

Responsibilities

• Act as the MarTech lead and primary technical advisor for client engagement
• Provide architectural oversight and guidance across the MarTech ecosystem, including Storyblok, Segment or Tealium CDP, HubSpot, Iterable, and Salesforce
• Lead and support engineers through platform integrations, migrations, and data flow design
• Ensure marketing data is clean, secure, and reliably routed for personalization, analytics, and lead management
• Partner with engineering and product teams to align MarTech solutions with broader platform architecture
• Rebuild momentum and engagement within teams experiencing change
• Step in hands-on to review implementations, unblock complex technical challenges, and validate architectural decisions
• Communicate clearly and confidently with both technical and non-technical stakeholders

Requirements

• Proven experience in a MarTech Lead, Tech Lead, or senior advisory role
• Deep working knowledge of Segment and/or Tealium CDP
• Strong familiarity with Storyblok in an advisory or governance capacity
• Solid technical foundation in modern web technologies (JavaScript/TypeScript, React, Node.js)
• Experience integrating CDPs with platforms such as HubSpot, Iterable, Salesforce, or similar tools
• Demonstrated ability to lead teams through high-pressure, high-change environments
• Strong communication skills and comfort acting as a highly visible client-facing lead

Qualifications

• Proven experience in a MarTech Lead, Tech Lead, or senior advisory role

Skills

* Required skills

Benefits