Marketing and Development Associate

About This Role

Coordinate and develop content marketing and communications initiatives to promote The Wesley Community's services and mission. This role involves creating engaging content, managing internal and external digital communications, and assisting with marketing material design and execution of annual plans.

Responsibilities

• Coordinate and develop content marketing initiatives by working with marketing and foundation staff and other Wesley Community staff, residents, families, and the community
• Write and publish engaging and accurate stories and content about residents, staff, donors and general interest topics for our stakeholders
• Capture and edit photographs, videos, and other materials to advance Wesley's mission
• Participate in local trade shows, events and networking meetings to represent The Wesley Community
• Work with the Marketing and Foundation team to design and coordinate on-campus and internal communications initiatives
• Assist in delivering internal and external digital communications, alerts and website updates
• Assist with the design and production of all marketing materials, ensuring brand cohesion and accuracy
• Assist with the development and management of the website, closely monitoring content and analytics
• Assist in the execution of an annual marketing plan to meet or exceed occupancy goals and community relations goals
• Oversee content, production and distribution of a monthly e-newsletter

Requirements

• Bachelor's Degree in a relevant discipline
• Demonstrated experience in marketing and/or communications
• Proficiency in Microsoft Office including Word, Excel & Outlook
• Experience writing engaging and accurate content

Qualifications

• Bachelor's Degree in a relevant discipline (Marketing, Communications, Journalism, or Business Administration preferred)
• 1+ years demonstrated experience in marketing and/or communications

Nice to Have

• Experience with Canva
• Experience with social media platforms and posting
• Experience with multi-line phone system
• Experience in fast paced environment with numerous interruptions

Skills

* Required skills

Benefits