Lead Specialist, UX Designer
Posted 1 week ago
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Upload Your ResumeAbout This Role
This Lead Specialist, UX Designer role is for a Content Strategy Lead with a strong editorial and UX writing background, dedicated to championing strategic thinking and launching a new product for higher education. The individual will collaborate with design, product, and engineering teams to define content frameworks, voice/tone, and user-centered content strategies.
Responsibilities
- Develop content frameworks that scale across the product experience
- Define the voice, tone, and messaging strategy in alignment with brand guidelines
- Create intuitive, user-centered content that drives engagement and learning outcomes
- Structure information hierarchies and provide guidance around navigation to best support users
- Write clear, concise UX copy including navigation, onboarding flows, error messages, and instructional content
- Establish and maintain brand voice and tone guidelines that ensure consistency across all product touchpoints
- Define key metrics to track content effectiveness and business impact
- Guide content testing and user research, ensuring clarity and consistency
- Develop content for AI-driven teaching and learning experiences
Requirements
- 7+ years of content strategy and UX writing expertise
- Portfolio demonstrating impact in content strategy and UX writing
- Experience developing content frameworks
- Experience defining voice, tone, and messaging strategy aligned with brand guidelines
- Experience creating user-centered content for engagement and learning outcomes
- Experience structuring information hierarchies and navigation guidance
- Ability to write clear, concise UX copy
- Experience establishing and maintaining brand voice and tone guidelines
- Experience defining key metrics for content effectiveness and business impact
- Experience with content testing and user research
- Experience developing content for AI-driven teaching and learning experiences
- Strategic thinking and pragmatic judgment
Qualifications
- 7+ years of content strategy and UX writing expertise with a portfolio that demonstrates impact
Skills
* Required skills
About Pearson
Pearson is the world's leading learning company, with 18,000+ employees across 70 countries, dedicated to helping people realize the life they imagine through learning. They are undergoing a deep digital and AI transformation in Higher Education, reimagining learning as agentic, adaptive, and human-...