KSL Social Media Intern

About This Role

This role is for a talented and creative Social Media Intern at KSL, responsible for producing high-quality, engaging video content for various social media platforms to drive brand awareness and audience growth. The intern will work with a team of digital content producers to cover breaking news and create unique promotional content.

Responsibilities

• Conceptualize, plan, and execute creative and innovative video content for TikTok, Reels, and YouTube Shorts
• Research and stay up to date with current trends and viral content on social media platforms
• Develop and pitch ideas for compelling video concepts that align with the KSL brand and target audience
• Collaborate with reporters and producers to understand campaign objectives and messaging
• Shoot and edit videos using various tools and software
• Optimize videos for maximum visibility and engagement on TikTok, Reels, and YouTube Shorts
• Ensure consistent KSL brand voice and messaging across all video content
• Monitor and analyze performance metrics to identify areas for improvement and adjust content strategy accordingly
• Stay informed about industry best practices and emerging trends in social media video production
• Cover breaking news events by creating social media posts for KSL
• Create unique content to accompany social media efforts, like writing and editing website articles
• Set up live streams for breaking news, weather events and press conferences

Requirements

• Proven experience as a Social Media Producer, Content Creator, or similar role(s)
• Proficiency in video editing software such as Adobe Premiere Pro, Canva, Final Cut Pro, or similar tools
• Excellent knowledge of TikTok, Reel platforms, YouTube Shorts and other social media, including their formats, features, and trends
• Strong storytelling skills and the ability to create engaging narratives in a short-form video format
• Familiarity with social media analytics and the ability to interpret data to optimize content performance
• Ability to work independently and meet deadlines
• Exceptional attention to detail and a strong aesthetic sense
• Strong communication skills to effectively collaborate with cross-functional teams
• Flexibility to adapt to changing priorities and strategies

Qualifications

• Proven experience as a Social Media Producer, Content Creator, or similar role(s).

Nice to Have

• A portfolio of previous TikTok, Reels, and/or YouTube Shorts showcasing creativity and skills is highly desirable

Skills

* Required skills