Junior CRO Strategist

About This Role

Join our optimization team as a Junior CRO Strategist to support the execution of high-performing landing page and site optimization tests for eCommerce brands. You will collaborate with a Senior Strategist to translate insights into clear briefs, wireframes, and copy, ensuring alignment with client goals.

Responsibilities

• Support the Senior Strategist in planning and executing CRO tests across landing pages
• Help conduct and organize research (customer insights, competitor scans, behavior data, performance data)
• Write clear, structured creative briefs that translate strategy into execution for design and development teams
• Assist with wireframes and page structure planning to communicate strategy clearly
• Draft and refine conversion-focused landing page copy aligned with test goals
• Support post-launch reporting and retrospective analysis to identify what worked, what didn't, and what to improve or test next
• Help keep client communication organized by supporting updates, feedback collection, and asset requests
• Act as the main day-to-day contact with clients

Requirements

• 1+ years of experience in CRO or paid media buying or creative strategy for ads/landing pages, or direct response digital marketing
• Strong understanding of CRO (testing, learning loops, and measurable outcomes)
• Comfort working across funnel stages and paid traffic environments
• Strong written communication skills (ability to write clear and actionable briefs and copy)
• Working knowledge of Figma (navigating files, giving feedback, supporting handoffs)
• Familiarity with tools like Hotjar, GA4, Microsoft Clarity, or similar
• Organized, detail-oriented, and dependable with follow-through

Qualifications

• 1+ years of experience in CRO or paid media buying or creative strategy for ads/landing pages, or direct response digital marketing

Nice to Have

• Experience with Replo or other landing page builders

Skills

* Required skills