Integrated Marketing Coordinator

About This Role

Support marketing efforts across multiple brands and markets by managing online reputation, executing media buys, and coordinating multi-channel campaigns for a pest control company.

Responsibilities

• Manage and monitor online reviews across platforms such as Google, Yelp, and Facebook
• Oversee and execute the company's 5-Star Review Program, including review generation initiatives and response management
• Track reputation performance, trends, and customer sentiment; prepare regular reports and insights
• Assist with local and regional media buys across digital and traditional channels
• Coordinate placements, timelines, creative delivery, and budgets with media vendors and agencies
• Assist with the planning and execution of multi-channel marketing campaigns
• Serve as a liaison between internal teams and external vendors, ensuring deadlines, deliverables, and brand standards are met
• Support vendor performance tracking and reporting
• Coordinate inbound media requests and connect media outlets with appropriate subject matter experts
• Collaborate with marketing, sales, operations, and leadership teams across North and Southeast regions to identify target audiences and support market-specific initiatives

Requirements

• Excellent communication skills: verbal, writing and proper email etiquette
• Strong organizational skills and time management skills with high attention to detail
• Ability to manage multiple campaigns, vendors, and deadlines in a fast-paced environment
• Comfortable working across multiple brands and geographic markets
• Familiarity with inbound marketing concepts, paid media, and review platforms
• Self-motivated, adaptable, and collaborative team player
• Ability to prioritize and manage multiple projects with budget restrictions, invoices and creative deadlines
• Strong problem-solving skills to address challenges and find solutions
• Proficiency in Word, Outlook PowerPoint, Excel (including pivot tables and a good understanding of analytics), and Microsoft Teams

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
• 1-3 years of experience in marketing coordination, advertising, or communications

Nice to Have

• Experience with HubSpot or similar
• Experience with Google Analytics 4
• Experience with Google Tag Manager
• Experience with Google Ads
• Experience with Google Data Studio
• Experience with Search Console
• Familiarity with Airtable

Skills

* Required skills

Benefits