Head of Marketing

About This Role

DualEntry is seeking a Head of Marketing to drive pipeline growth, build brand equity, and accelerate buyer conversion for their AI-native ERP solution. This role involves owning the entire marketing function from strategy to execution, focusing on scaling multi-channel efforts.

Responsibilities

• Own the marketing function end-to-end, from strategy to execution
• Build and grow DualEntry's brand in the market, defining positioning and messaging
• Drive consistent pipeline growth across key verticals
• Create targeted content, run paid programs, and optimize the website (CRO)
• Generate qualified leads and accelerate buyers through the funnel
• Lead, mentor, and grow a high-performing marketing team
• Collaborate cross-functionally with product, sales, and leadership teams

Requirements

• 6+ years of senior marketing experience
• Experience in high-growth startups
• Experience scaling marketing through rapid growth phases (Series A → Series D)
• Strong expertise in marketing strategy, brand development, and competitive positioning
• Hands-on experience in multi-channel campaigns, demand generation, and content marketing
• Excellent leadership, communication, and cross-functional collaboration skills

Qualifications

• 6+ years of senior marketing experience, preferably in high-growth startups, with experience scaling marketing through rapid growth phases (Series A → Series D)

Benefits