Field & Events Marketing Manager

About This Role

This role involves defining and executing Gradial's field marketing and event strategy to drive brand awareness, engagement, and pipeline generation. The manager will lead the planning and execution of in-person and virtual experiences, collaborating across sales and marketing teams.

Responsibilities

• Plan and execute company and partner-hosted events across the U.S., from community meetups to enterprise field activations
• Support the sales team by managing and converting leads from events and campaigns
• Capture and repurpose event content, including photos and videos for ongoing marketing use
• Coordinate and host webinars in collaboration with partners and customers
• Build and nurture relationships with strategic partners, prospects, and event collaborators
• Travel as needed to support event execution and field initiatives

Requirements

• 3+ years of experience in field, event, or partner marketing roles
• Demonstrated success managing end-to-end logistics, execution, and measurement of in-person events
• Strong content instincts, with experience capturing or directing event media for social and digital use
• Confident, clear communicator who works effectively across marketing, sales, and external partners
• Comfortable with frequent travel and working in a fast-paced, high-growth startup environment

Qualifications

• 3+ years of experience in field, event, or partner marketing roles

Nice to Have

• B2B SaaS or enterprise tech marketing experience
• Experience working closely with enterprise sales teams to support ABM or field campaigns
• Familiarity with marketing automation platforms (e.g. HubSpot) and CRM tools
• Strong project management skills and experience working with external vendors and agencies
• Passion for emerging technologies, especially AI and digital experience platforms
• Experience in early-stage startups or high-growth B2B environments
• Proven ability to measure and report on event ROI and influence on pipeline

Skills

* Required skills

Benefits