Director of Marketing

About This Role

This role is a hands-on and strategic Director of Marketing position responsible for building and scaling the marketing function, owning brand, demand generation, content, digital, and performance marketing to drive measurable pipeline impact.

Responsibilities

• Own and execute DemandFactor's marketing strategy
• Lead demand-gen, ABM, and digital performance programs
• Build a strong brand and high-impact content engine
• Partner closely with Sales to drive full-funnel results
• Manage marketing KPIs, analytics, attribution, and budget
• Build and grow the marketing team

Requirements

• 7–10+ years in B2B marketing (demand gen, performance, growth)
• Proven success in driving measurable pipeline and ROI
• Experience building marketing functions from the ground up
• Strong analytical, strategic, and leadership skills
• Excellent communication and execution abilities

Qualifications

• 7–10+ years in B2B marketing (demand gen, performance, growth)