CRM and Application Specialist

Full Time Entry Level 2+ years

Posted 3 weeks ago

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About This Role

This dual-focus role supports the college's enrollment operations, primarily focusing on CRM system support, maintenance, and technical functionality, while also handling application review and processing. The position ensures accurate applicant status assignments, maintains student record integrity, and serves as an operational support resource for the CRM team.

Responsibilities

  • Serve as a first point of contact for CRM system end users, including troubleshooting, issue resolution, and access management
  • Perform application setup, configuration, and changes to support business needs
  • Maintain the CRM system through regular updates, form management, routine maintenance, and participation in testing and deployment of CRM fixes and enhancements
  • Conduct regular system monitoring, validation, and data quality checks to maintain system integrity
  • Review and respond to CRM-related requests including reporting, data access, communication setup, and functional enhancements
  • Update and maintain related tools and technical documentation, including SharePoint resources, job aids, and process documentation
  • Collaborate closely with the CRM team to escalate complex issues, provide user feedback, and support continuous system improvement
  • Cross-train coworkers on key CRM technical functions to ensure service continuity
  • Communicate system updates, required actions, and issue resolution clearly and effectively to stakeholders
  • Evaluate application materials and assign appropriate admissions decision statuses
  • Maintain student record accuracy and integrity throughout the student lifecycle using CRM and Student Information System software
  • Ensure compliance with state and college regulations and policies
  • Identify, investigate, and resolve discrepancies in student records, determining appropriate corrective actions to support timely student progression
  • Collaborate on application related system testing, workflow improvements, and process enhancements connected to CRM functionality
  • Provide timely, accurate, and professional support to coworkers regarding application status, admissions decisions, student records, and CRM functionality
  • Maintain strict adherence to FERPA and other privacy and regulatory requirements

Requirements

  • Associate degree in related field OR Education in related field combined with appropriate occupational experience totaling 2 yrs. OR Related occupational experience totaling 2 yrs.

Qualifications

  • Associate degree in related field OR Education in related field combined with appropriate occupational experience totaling 2 yrs. OR Related occupational experience totaling 2 yrs.
  • 2 years of related occupational experience or education in a related field

Skills

SharePoint * CRM * Student Information System *

* Required skills

Benefits

Health Insurance
Holidays
Vacation
Long-term disability insurance
Summer Fridays
HRA
Parental Paid Leave
Supplemental Allstate insurance (accident, critical illness and cancer)
Shut Down leave
Leave donation
Dental Insurance
Short-term disability insurance
Personal leave
Education Reimbursement
Wisconsin Retirement System (WRS)
Employee Wellness Incentive
Tax-sheltered retirement annuity programs - 457 & 403(b)
Life Insurance
Pet insurance
Employee Assistance Program (EAP)
Bereavement leave
Volunteer Leave
Voluntary vision
Flexible spending account (health & dependent care)
Casual Illness leave
Military paid leave

About Western Technical College - Company

Western Technical College is an open-access institution providing education in a collaborative and sustainable environment, committed to student success and community growth. They emphasize diversity, belonging, and actively remove barriers to opportunity.

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